We tend to regret what we didn't do, so at the end of the day 'do you.' Here's to continued curiosity, pushing outside of comfort zones, and lifelong learning.

my life in two buckets

is it just me or when it boils down to it, our lives could fit into two buckets, work and play… curious: how many buckets do you have?

at work

do what you love, and never work a day in your life.

lots of late nights, early mornings, and all-nights to know that at the end of the day, it’s best we figure out how to scale and drive business efficiencies. leverage tech, empower employees, and tell your story.

at play

blogs, vlogs, and logs - oh hey!

documenting my journey, and using my personal website as a platform to capture my adventures, interests, and thoughts. who knows, i might inspire a few along the way to face their fears as i did. 

Top 8 Passions (other than "all things Marketing")


leveraging tech

completely addicted to finding and leveraging technology to scale corporate growth


user conversions

figuring out the funnel, reducing churn, and “leveling up” the user type/tier… warms me right up! 



in love with igniting & positioning brand narratives to match the corporate culture


my team

building, coaching, and scaling talented teams of varying sizes. #yourvibeattractsyourtribe 


family & friends

the eldest of 5, family first is a must… friends equals family that we get to choose



be it downhill mountain biking, dirt biking, or motorcycling… always ready to do it all


lifelong learning

never stop learning. always continue to evolve, because #darwinstheory


laughs & fun

why so serious? smile. we’re here for a good time, not a long time. living every day with intention.

"A reader lives a thousand lives before he dies... The man who never reads lives only one.​"

– George R. R. Martin

I mean, who’s “Heather” of Chapters anyways? A bit out of place, but I figured by including my reads, I not only hold myself accountable for my “I’ve always wanted to Read A Book A Week” goal but also, my reviews and recommendations may inspire others *ahem, my siblings* to check out the books too! (p.s. In case you were wondering, “Heather” is Chapters CEO & Chief Booklover)

i'm a vlogger now

ok, it’s a casual hobby – but a hobby no less. check it out and let me know what you think! wanna show some love? be sure to like, share, and subscribe 🙂

what i write about... aka some blog tags

Once you stop learning, you start dying.​

– Albert Einstein

From being forced to learn how to drive a manual transmission, to learning how to ride a motorcycle and dirt bike (which are completely different, btw); tagged “LEARN” are a collection of my “I’ve always wanted to learn…” adventures. Follow my chase to get better with current and new hobbies. 

The mind is everything. What you think, you become.​

– Buddha

This collection is all about following my heart and feeling great in the process. Follow my progress of becoming a Yogi, meditator, runner, artist, and probably more. I am not trying to become the “pro” kind; rather I’m simply casting a vote everyday to help unleash these skills and titles within. “You’re welcome future Salyna…”

Wherever you go, go with all your heart.

– Confucius

Could be argued as my favorite collection, “TRAVEL” is a series of stories abroad including those that will make you laugh, question “how I made it this far in life,” and perhaps provoke belly butterflies. This collection includes details of what I’ve done abroad, and one of my proudest “I’ve always wanted to” moment to-date – Taking my mom and grandparents to Laos.

watch me in action

want to see what I’ve been up to? subscribe to my YouTube channel! 

a casual hobby that I am thrilled to acquire into my repertoire of trades… how it came about? essentially, I’ve always found myself reminiscing “remember the time…” and through journaling, photographs, and now video [and of course a quick video edit], it’s simply another outlet for me to refer during forgetful times. enjoy!

Play Video

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Chasing my dreams and maybe inspiring a few along the way

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